Privacy Policy
Last updated: November 9, 2026
The Alberta Association of Midwives ("AAM," "we," "us") respects your privacy. This policy explains what personal information we collect through alberta-midwives.ca, why we collect it, how we use and protect it, and the choices you have. We handle personal information in line with Alberta's Personal Information Protection Act (PIPA) and other applicable Canadian privacy laws.
This policy applies to this website, our Member Portal (members.alberta-midwives.ca, powered by WildApricot), and our Request for Care system (clientcare.alberta-midwives.ca). Websites we link to have their own policies, and we encourage you to read them.
Information we collect
Information you give us
Request for Care (wait pool registry): your name, contact details, location, pregnancy history, current pregnancy information, and practice preferences, so we can connect you with midwifery care. See "Health information and Request for Care" below.
Contact forms and email: your name, email address, and the content of your message.
Share Your Story: your name (if you choose to include it), your story, and any photos you submit.
Newsletter or mailing list: your name and email address, only if you sign up.
Membership and job applications: the information you provide in those forms.
Information collected automatically
When you visit the site, our servers and service providers automatically receive technical information such as your IP address, browser type, device type, pages visited, and the date and time of your visit. We use this to run, secure, and improve the site. We use Plausible Analytics (hosted in the EU) to understand how visitors use the site in aggregate, such as which pages are most visited. Plausible does not use cookies, does not store IP addresses, and does not track you across other websites.
How we use your information
We use personal information only for the purposes we collect it for, including to:
Process requests for care and connect you with a midwife or practice in your area
Manage the wait pool registry
Respond to questions and messages
Publish stories you have agreed to share
Send newsletters or updates you have subscribed to
Administer membership, recruitment, training, and fees
Keep the site secure and working properly
We do not sell or rent your personal information, and we do not use it for advertising.
Health information and Request for Care
Requests for midwifery care are submitted through our Request for Care system at clientcare.alberta-midwives.ca, operated for us by Noblet Solutions and hosted in Canada. Because this includes sensitive details about your pregnancy and health, we collect only what is needed to connect you with care.
Your request is shared only with the midwifery practices you select. You can update your request at any time, including changing which practices can see it. We also use information from requests, in summary form that does not identify you, to understand the need for midwifery services across Alberta.
Who we share information with
We share personal information only:
With midwives and midwifery practices, to arrange care you have requested
With service providers who help us run the site and our operations (for example, website hosting, form processing, and email delivery). They may use your information only to provide services to us.
When required or permitted by law
Service providers outside Canada
Some of our service providers store or process information outside Canada, including in the United States. Information held outside Canada may be accessible to courts, law enforcement, and national security authorities in those countries. Our current providers include:
WildApricot – member portal, membership records, renewals and payments – United States
SMTP2GO – sending website notification emails – United States
Backblaze – encrypted website backups – United States
For questions about how our service providers outside Canada handle personal information, please use the contact information below.
Cookies
Cookies are small files stored by your browser. This site uses only essential cookies needed for the site to function. You can block or delete cookies in your browser settings, though some features may not work properly. Our site loads fonts from Google Fonts, which means your browser connects to Google's servers and shares your IP address with Google.
Your stories
If you submit a story, we may publish it on our website and social media with your permission. You can ask us at any time to edit or remove a published story by contacting us.
Email communications
We send newsletters only to people who have signed up. Every email includes an unsubscribe link, and you can also contact us to be removed.
How we protect your information
We use reasonable administrative, technical, and physical safeguards to protect personal information, including encrypted connections (HTTPS) and limiting access to staff and contractors who need it for their work. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.
Our website, including information submitted through its forms, is hosted on servers in Toronto, Canada.
How long we keep information
We keep personal information only as long as needed for the purposes described in this policy, or as required by law, and then securely delete it.
Your rights
You may ask to see the personal information we hold about you, ask us to correct it, or withdraw your consent to how we use it (subject to legal or contractual limits). To make a request, please use the contact information below. We will respond within the time required by law.
If you are not satisfied with our response, you may contact the Office of the Information and Privacy Commissioner of Alberta at oipc.ab.ca.
Contact us
Kate Zeiler, Program Assistant
Alberta Association of Midwives
Email: [email protected] (please include "Privacy" in the subject line)
Phone: 1-833-502-2176 (toll free)
Changes to this policy
We may update this policy from time to time. Changes take effect when we post them here, and we will update the "Last updated" date above.